google goes dark earth hour

If you are in Argentina, Bolivia, Colombia, Canada, Denmark, Ireland, the UK, or the US right now, don’t be surprise when you see the home page of Google went dark today, because they are promoting Earth Hour, an effort to “raise awareness of worldwide energy conservation.”

Google invite you (and everyone) to join other people worldwide to turn off your lights “for one hour - from 8:00pm to 9:00pm in [your] local time zone.”

Google had a history of promoting events like this: San Francisco and a couple of German-speaking countries last year, and in Israel a few days ago.

UPDATE: Added Google Ireland. [thanks Tom!]