Googlified

The Inside AdWords Blog today reveals more information about the numbers of the invalid clicks. While invalid clicks “fluctuate constantly”, said Shuman Ghosemajumder, Business Product Manager for Trust & Safety at Google, but the average has always keep under less than 10%, of all clicks.

In addition, he said that the invalid clicks that are undetected by Google and got caught by the advertisers are under 0.02%, in other word, less than two in every ten thousand clicks.

To learn more, visit the Inside AdWords Blog.