Googlified

To celebrate the one year anniversary of the launch of click-to-play video ads, Google today added three more formats of click-to-play video ads to AdSense. The new formats for these video ads are the 728×90 Leaderboard, the 120×600 Skyscraper, and the 160×600 Wide Skyscraper.

Unlike the previous formats that filled the whole ad unit with the video, the video in the new formats take only about 1/6 to 1/7 of the ad unit’s size. Advertisers may need to choose a bigger font size otherwise no one can read the message. :)

[screenshot has been modified to fit screen, click to see example video ad]