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Important Tech Skills Needed for College Students

A lot of students worry about how they should prepare for college. But, excelling as students is now easier with technology. Technology provides information at a fast pace. Without the proper knowledge on how to adapt with a high-tech environment, unprepared students are bound to suffer. Thankfully, there are a lot of ways that students can touch up and prepare for what should be the skills that they need to improve.

Students need to know how to improve their tech skills to be successful in their academics. Here are some of the skills that can help:

  1. Knowledge on documentation software: Students need to know how to use various documentation software suites. These include, but are not limited to: word processing programs, spreadsheet programs and presentation programs.

Microsoft Word is the most common word processing program available that helps in creating documents. Students will be using this for submitting papers and assignments. For spreadsheet programs, Microsoft Excel can be used to help in checking and reviewing basic calculations. Presentation of reports is also a very common activity in college that uses a presentation program like Microsoft PowerPoint.

Mastery of using these programs would also help you familiarize with other suites that offer the same functions as well, such as Google Drive, OpenOffice or LibreOffice.

  1. Online research skills: Finding the right way to research is important. Research papers are common in college. Without the knowledge on how to research, students will have a hard time. They need to know how to correctly make use of search engines and references that they can use as basis and support for their research papers.

A lot of scholarly databases are setup online which provide credible articles that students can use as reference. Usage of correct search terms also matters. Staying away from broad search terms such as “economy” will provide broader results than entering “US economy in the 90s”. Students should also consider that domain names matter in how they reference their work. Referencing domains that end in .gov, .org and .edu domains assure that articles from these sites will be credible. Aside from these, students should also learn how to properly reference where they get their sources from to not be accused of plagiarism which is a grave offense in most colleges.

  1. Online privacy essentials: Being conscious of online presence and privacy is important. Students need to know that all their actions can be tracked online if they do not know how to appreciate privacy. Social media outfits sometimes share private information to the public and they need to steer clear of these. Moreover, having strong passwords for all online accounts guarantees lesser chances of being hacked and having important personal information stolen.

  1. Typing abilities: Since most tasks need typing, it is important to be fast and accurate. Students need to learn how to swiftly type emails and documents by practicing daily on the keyboard. They could also learn this by going on typing programs that help in practicing typing efficiency. Learning the common keyboard shortcuts and hotkeys are important as well to cut time in typing research papers and other assignments.
  2. Etiquette skills: Correct communication is important in the online world. There are a lot of communication channels that students can be immersed in. Whether typing emails to professors or superiors, students need to know the proper way to compose emails appropriate to the person they are contacting. Having email etiquette ensures that students practice professionalism as early as college. It pays to know how to address the person the email is sent to. To address your professors, it is not a good idea to preface your email with the common greeting “Hello there”, but rather, use formal opening greetings such as “Dear Atty. X” or “Sir/Madam”. There are also forums and online media that students randomly join. Even if these channels provide a sense of anonymity, it is still important to practice correct discretion when communicating with others. For social media, while it is greatly tempting to post everything, great care should be employed to ensure that what students share cannot affect their reputation. All things posted online will soon find their way to the public. Curating your social presence would also be a great help in the future. When college students graduate and look for jobs, the first thing that some companies do is to look for their social media profiles. A professional and well-meaning social media profile would translate well on how they are as a person, and would greatly increase the chances of getting hired.
5 Invaluable Tools to Measure Your Social Marketing Results

5 Invaluable Tools to Measure Your Social Marketing Results

Today, social media is an integral component of any marketer’s arsenal. Unfortunately, there are just too many social media tools and so many measurable metrics that it actually sounds worse than rocket science to the small business owner social media novice. You need to know which social media metrics really matter, and for that you’ll need to better organize your campaign.

This is unfortunate because all the research points to a massive increase in social media spending over the next five years. Does this mean that people are pouring money into an area they don’t understand fully? It seems that way. In fact, a recent survey by CMO established that only 15% of marketers can quantitatively demonstrate the impact of social media spending.

A few years ago, over a third of marketers were blaming poor quality tools for their inability to show the relationship between revenue and social media activity. But, the same doesn’t hold true today. Several companies have developed advanced social media tools that are able to show the relationship between bottom line and social media spending. The following are five of the best social media tools to measure marketing results.

  1. Cyfe

Cyfe is the complete business management platform to manage every part of your business, Social media being one part of it. Networks, schedule messages, publish content, engage with your audience and measure ROI from an all-in-one dashboard. If you manage multiple social networks, Cyfe is definitely a tool you want to check out. You can publish posts on Facebook, Twitter, Google+, Pinterest and blogging sites, all from a single compose box in addition to scheduling posts in advance with photos or videos attached. The tool even shortens the links for you.

  1. Simply Measured

Simply measured prides itself in helping marketers understand their audience’s, interests, influence, interactions, and intent. It’s “listening” features allow you to identify influencers, understand your target audience, and analyze emerging topics of conversation to strategically drive brand awareness. With its social analytics features, you can discover insights to plan and execute your social strategy as well as benchmark your performance against competitors, across channels. Its content share tracking feature allows you to understand which content resonates with your audience by seeing which URLs they share on social, both publicly and privately. Finally, Simply Measured offers excellent conversion tracking. Driving full-funnel impact from social and content marketing means tracking your social content all the way to the point of conversion.

  1. Qualia

With Qualia, you have power at your fingertips to harness the signals of consumer intent. Their proprietary IQ Decision Engine demystifies intent signals to compile audience sets that are primed for influence. Using 70% unique signals, Qualia enables you to reach potential customers in the middle of the purchase cycle where social and other signals identify consumers who have declared their intent to make a purchase decision.

  1. Union Metrics

Union Metrics provides you with the social marketing intelligence you need to reach your audience and build your business. It provides the must-have analytics every marketing team requires to craft a winning social strategy and inform day-to-day execution on social media. This includes solutions to meet all your social analytics needs, such as:

  • Measuring and optimizing your impact on social media to more effectively expand your reach
  • Tracking social campaigns to improving performance and generating beautiful reports to share with stakeholders
  • Analyzing brand and industry conversations in real time, to identify key content and influencers
  • Staying ahead of the competition by analyzing their social activity and measuring their share of voice
  • Combining powerful queries and historical data to uncover audiences, finding relevant content, and planning campaigns
  1. Trackur

Trackur offers full monitoring of all social media and mainstream news, including Twitter, Facebook, Google+ and hundreds more. Executive insights include trends, keyword discovery, automated sentiment analysis and influence scoring. Trackur is also one of the few tools that allow you to fully white label your dashboard with your URL, logo, and color scheme provided you purchase the Ultimate plan. If you are one of those people that don’t have time for complicated social media monitoring tools, Trackur comes with executive dashboards, alternatively, you can dive deeper into mentions about your brand. With Trackur’s social media monitoring software, you don’t have to download an app for your different devices or wait for developer updates. Your dashboard works on your desktop, laptop, tablet or phone and even your Smart TV.
Conclusion

So there you have it. Find out the tool that most suits your needs and begin measuring your social marketing results. Success in business hinges on actionable insights and nothing beats these tools at providing you with the information you need to make smart decisions.

Impact on Technology on Travel Agency in Indonesia

The proceeding with development of data innovation has considerably affected the travel office benefit industry. The broad open utilization of the Web has made various conditions that have been distinct advantages – in both valuable and inconvenient ways – to the cutting edge travel office. Therefore, many travel offices in the 21st century have needed to make significant adjustments to stay dissolvable and pertinent.

 

Association

While PCs have been a vital part of the travel office business since their far reaching selection, the Data Age has brought significant new advantages. Information can be put away more rapidly than in the past on account of higher-speed equipment and better programming. Endeavor level programming, for example, Unit4’s CentralCommand permits travel organizations particular projects committed solely to dealing with their organizations and sorting out their information. This association permits organizations to run all the more effectively, counteracting profitability misfortunes because of information time and different dull errands.

Coordination

Enhanced correspondences innovation has extraordinarily broadened the routes in which a travel organization can convey with clients, as well as with business associations and accomplice administrations. Fast Web associations permit nearly moment video, voice and content correspondence over the globe – frequently at impressively less cost than conventional techniques, for example, long-separate communication can offer. Information can be sent quickly from the office to a carrier, inn or other administration, then transferred to clients. This permits appointments and coordination that may have taken hours or days to be handled immediately, incredibly diminishing hold up times and lost profitability.

Self-Benefit Booking

One of the biggest effects on the travel organization has been the ascent of web based booking. Clients hoping to book an outing no longer need to visit an office – they can go online to organizations, for example, Expedia or Priceline and book a whole excursion themselves. Aircrafts and inns themselves likewise have removed the travel operator through and through by permitting clients to book tickets and cabin specifically from their locales. That is an offensive condition for travel organizations, who have customarily depended on being viewed as an important middle person amongst clients and the administrations they require.

Physical Organizations

As more individuals book on the web, less individuals are heading into physical organizations and managing specifically with an operator. Weight has additionally mounted on conventional organizations as aircrafts, inns and other administration suppliers they already spoke to offer their administrations specifically to clients web based, removing the office – and the commission. As travel organizations are basically data financiers that associate customers with administrations, these commissions are the foundational premise of the office’s wage and thusly numerous offices have seen sharp pay decrease from face to face deals.

Changing Markets

In spite of weight from outsiders and organizations offering their items all alone sites, the travel office business is not dead nor in threat of kicking the bucket. As per Questex Travel Gather, travel operators are still in charge of 77 percent of all journey appointments, 73 percent of all bundle travel appointments, and 55 percent of all carrier travel appointments. In the same way as other administration enterprises, the travel organization business is advancing to adjust to new innovation. Numerous organizations are moving concentration to online administrations for conventional administrations, for example, carrier and inn appointments, while keeping up some physical stores where business is adequate to do as such.

Further information

Small business 

TFB invest in Content

SEO strategy in Tourism

Applications Software Basics Concepts and Types

Applications Software Basics Concepts and Types

Applications software or simply known as applications are defined as productivity or end-user programs. These software have special goal which is to allow users in completing certain tasks such to create spreadsheet, publications, database, documents and more else. Each application is specific to certain task that it’s designed for. Indeed, an application can be complex like a word processing application or be simple like calculator application. Word represents complex application because it has various adjustable settings to fulfill your need. For instance, you can change the size and type of font. Or, you can also add pictures and shapes.

The applications software is divided into two different classes. They are application software and system software. The application software includes database programs and other complex programs. Meanwhile, the system software consists programs at low-level that interact at basic level with the computers.

There are several types of applications software. They include enterprise software, application suite, enterprise infrastructure software, information worker software, educational software, content access software and media development software. The application suite for instance has multiple applications that are bundled together. The user interfaces, features and related functions interact with one another. The enterprise software is specific application that addresses the needs and data flow of organization in huge distributed environment.

The enterprise infrastructure software is certain application providing capabilities that are required in order to support the enterprise software system. Content access software is another type where is used to access addresses and contents for published digital entertainment and content. The information worker software on the other hand is used to address the needs of individuals in managing and creating information to complete individual projects. The educational software is specific application to hold the contents are adopted for specific uses by the students. And the last type, media development software is a particular application that addresses the needs of individuals in generating and printing electronic media for public consumption.

With so many different types available, the applications programs are also numerous. Some of the most used application programs including spreadsheet, word processor, database, DTP software, graphics program, communications software and presentation software. The communication software particularly, is a type of complex application as it includes email client software, web browser and also other programs for communication. With various types and examples of applications software, it is true that this application has great benefits and functions. Of course, it’s not that easy to learn about this application.