Technology

5 Invaluable Tools to Measure Your Social Marketing Results

5 Invaluable Tools to Measure Your Social Marketing Results

Today, social media is an integral component of any marketer’s arsenal. Unfortunately, there are just too many social media tools and so many measurable metrics that it actually sounds worse than rocket science to the small business owner social media novice. You need to know which social media metrics really matter, and for that you’ll need to better organize your campaign.

This is unfortunate because all the research points to a massive increase in social media spending over the next five years. Does this mean that people are pouring money into an area they don’t understand fully? It seems that way. In fact, a recent survey by CMO established that only 15% of marketers can quantitatively demonstrate the impact of social media spending.

A few years ago, over a third of marketers were blaming poor quality tools for their inability to show the relationship between revenue and social media activity. But, the same doesn’t hold true today. Several companies have developed advanced social media tools that are able to show the relationship between bottom line and social media spending. The following are five of the best social media tools to measure marketing results.

  1. Cyfe

Cyfe is the complete business management platform to manage every part of your business, Social media being one part of it. Networks, schedule messages, publish content, engage with your audience and measure ROI from an all-in-one dashboard. If you manage multiple social networks, Cyfe is definitely a tool you want to check out. You can publish posts on Facebook, Twitter, Google+, Pinterest and blogging sites, all from a single compose box in addition to scheduling posts in advance with photos or videos attached. The tool even shortens the links for you.

  1. Simply Measured

Simply measured prides itself in helping marketers understand their audience’s, interests, influence, interactions, and intent. It’s “listening” features allow you to identify influencers, understand your target audience, and analyze emerging topics of conversation to strategically drive brand awareness. With its social analytics features, you can discover insights to plan and execute your social strategy as well as benchmark your performance against competitors, across channels. Its content share tracking feature allows you to understand which content resonates with your audience by seeing which URLs they share on social, both publicly and privately. Finally, Simply Measured offers excellent conversion tracking. Driving full-funnel impact from social and content marketing means tracking your social content all the way to the point of conversion.

  1. Qualia

With Qualia, you have power at your fingertips to harness the signals of consumer intent. Their proprietary IQ Decision Engine demystifies intent signals to compile audience sets that are primed for influence. Using 70% unique signals, Qualia enables you to reach potential customers in the middle of the purchase cycle where social and other signals identify consumers who have declared their intent to make a purchase decision.

  1. Union Metrics

Union Metrics provides you with the social marketing intelligence you need to reach your audience and build your business. It provides the must-have analytics every marketing team requires to craft a winning social strategy and inform day-to-day execution on social media. This includes solutions to meet all your social analytics needs, such as:

  • Measuring and optimizing your impact on social media to more effectively expand your reach
  • Tracking social campaigns to improving performance and generating beautiful reports to share with stakeholders
  • Analyzing brand and industry conversations in real time, to identify key content and influencers
  • Staying ahead of the competition by analyzing their social activity and measuring their share of voice
  • Combining powerful queries and historical data to uncover audiences, finding relevant content, and planning campaigns
  1. Trackur

Trackur offers full monitoring of all social media and mainstream news, including Twitter, Facebook, Google+ and hundreds more. Executive insights include trends, keyword discovery, automated sentiment analysis and influence scoring. Trackur is also one of the few tools that allow you to fully white label your dashboard with your URL, logo, and color scheme provided you purchase the Ultimate plan. If you are one of those people that don’t have time for complicated social media monitoring tools, Trackur comes with executive dashboards, alternatively, you can dive deeper into mentions about your brand. With Trackur’s social media monitoring software, you don’t have to download an app for your different devices or wait for developer updates. Your dashboard works on your desktop, laptop, tablet or phone and even your Smart TV.
Conclusion

So there you have it. Find out the tool that most suits your needs and begin measuring your social marketing results. Success in business hinges on actionable insights and nothing beats these tools at providing you with the information you need to make smart decisions.

Firefox Has Released New Software Update for More Secure Browsing

Firefox Has Released New Software Update for More Secure Browsing

As everybody knows, Firefox is one of the biggest browsers in the world. It is even one of the oldest browsers in the world with the classic one; Internet Explorer. There are some changes did by the Firefox to face the development of the internet. Update is always done by Firefox almost three or four time in a year. It includes minor update or major update. Usually Firefox will update the appearance to support HTML. Except that update, Firefox do it for security aspect, obviously they upgrade the security system.

Yesterday, Firefox officially released new update for the browser which is Firefox 52. The update is mostly to keep the security data from the users.  They will warn everyone who will put the password into specific websites. Firefox will give the users safety experience when they do surfing. The new update of Firefox also patches 28 security vulnerabilities. It is interesting to know that six of them were tagged as ‘critical’ label.

The browser will show a pop-up when users type their password into an unsecure website as warning message. Those were all about security for users. Moreover, the update is also including minor change on its appearance. There are bars consist of all plug-ins you install in your Firefox. So, you can easily to access it. Another minor update in new Firefox 52 is supporting WebAssembly. Now the question is what is webAssembly?

As said by David Bryant from medium.com, WebAssembly in new Firefox is the biggest advance in the Web Platform. It will let some web developers to create CPU-intensive apps like 3D renderers, games, and video editors. It gives maximum speed when you do those works in the computer. It changes the web apps which have been blocked by performance issue. The Firefox 52 download is available in your browser since yesterday.

Impact on Technology on Travel Agency in Indonesia

The proceeding with development of data innovation has considerably affected the travel office benefit industry. The broad open utilization of the Web has made various conditions that have been distinct advantages – in both valuable and inconvenient ways – to the cutting edge travel office. Therefore, many travel offices in the 21st century have needed to make significant adjustments to stay dissolvable and pertinent.

 

Association

While PCs have been a vital part of the travel office business since their far reaching selection, the Data Age has brought significant new advantages. Information can be put away more rapidly than in the past on account of higher-speed equipment and better programming. Endeavor level programming, for example, Unit4’s CentralCommand permits travel organizations particular projects committed solely to dealing with their organizations and sorting out their information. This association permits organizations to run all the more effectively, counteracting profitability misfortunes because of information time and different dull errands.

Coordination

Enhanced correspondences innovation has extraordinarily broadened the routes in which a travel organization can convey with clients, as well as with business associations and accomplice administrations. Fast Web associations permit nearly moment video, voice and content correspondence over the globe – frequently at impressively less cost than conventional techniques, for example, long-separate communication can offer. Information can be sent quickly from the office to a carrier, inn or other administration, then transferred to clients. This permits appointments and coordination that may have taken hours or days to be handled immediately, incredibly diminishing hold up times and lost profitability.

Self-Benefit Booking

One of the biggest effects on the travel organization has been the ascent of web based booking. Clients hoping to book an outing no longer need to visit an office – they can go online to organizations, for example, Expedia or Priceline and book a whole excursion themselves. Aircrafts and inns themselves likewise have removed the travel operator through and through by permitting clients to book tickets and cabin specifically from their locales. That is an offensive condition for travel organizations, who have customarily depended on being viewed as an important middle person amongst clients and the administrations they require.

Physical Organizations

As more individuals book on the web, less individuals are heading into physical organizations and managing specifically with an operator. Weight has additionally mounted on conventional organizations as aircrafts, inns and other administration suppliers they already spoke to offer their administrations specifically to clients web based, removing the office – and the commission. As travel organizations are basically data financiers that associate customers with administrations, these commissions are the foundational premise of the office’s wage and thusly numerous offices have seen sharp pay decrease from face to face deals.

Changing Markets

In spite of weight from outsiders and organizations offering their items all alone sites, the travel office business is not dead nor in threat of kicking the bucket. As per Questex Travel Gather, travel operators are still in charge of 77 percent of all journey appointments, 73 percent of all bundle travel appointments, and 55 percent of all carrier travel appointments. In the same way as other administration enterprises, the travel organization business is advancing to adjust to new innovation. Numerous organizations are moving concentration to online administrations for conventional administrations, for example, carrier and inn appointments, while keeping up some physical stores where business is adequate to do as such.

Further information

Small business 

TFB invest in Content

SEO strategy in Tourism

Welcome To CFDs

en it comes to capital investment and the number of trades. Basically, the CFDs would be affected by the corporation’s decision on certain matters.

To open a trade in this type of market, there’s a need to deposit a percentage of the position value– this depends on the CFD position value and it’s important for traders to know that the leverage possess a significant risk as well because it can result to losses if the market doesn’t move the way it should be.

It’s Very Flexible

Everyone would agree that CFDs are flexible vehicles. With CFD trading, everyone has the chance of making large profits as long as it’s utilized correctly, and whether the market is falling or rising. That said, it gives the opportunity of going long and going short depending on the predictions related to the market movements. Wherein, if there has been a rise in the market, traders can buy the CFD position and sell it if they want to, and if the market falls, they can sell the CFD position and just buy it back when the market becomes stable again.

It Has No Expiration Date

Unlike other trading options, CFDs don’t have an expiration date– which is a wonderful news for CFD traders because this gives them the privilege of holding their positions for as long as they want in order to get their desired result.

CFDs Are Ideal When It Comes to Hedging Other Investments

Just like what has been mentioned earlier, CFDs give traders the opportunity of going long or short depending on the market trend. That said, it’s a great tool for providing insurance in case a price fall takes places.CFDs were first introduced in England and were mainly used for security purposes back then. However, the CFD market today has evolved and has been enjoying a huge popularity not only among traders, but even kids around the world. The main reason for that is it attracts a good number of people, both children and adults alike is because it gives everyone the opportunity of trading on price movements of various financial instruments. Likewise, CFDs can be defined as a contract between the client and the broker, giving traders the ability to speculate on a wide range of markets– without the need to own the underlying assets.

CFDs Are Leveraged Trading Instruments

Due to the fact that CFDs are highly leveraged, it only implies that traders don’t have to use a lot of stocks just to be able to gain access to various markets, such as the CMC markets. This leads to profits being magnified in cases where the market moves in the ideal direction.

Aside from that, lower margin requirements are needed through leverage and there aren’t any limits wh

It Provides Access to Different Markets

CFD traders are allowed to access different global markets and they can also trade easily using different financial instruments, such as indices, commodities, stocks, and the like.

It’s Pretty Straight Forward

The trading share of CFD is pretty straightforward and easy to understand– even kids would be able to follow the trend, because all the complexities of options and futures are completely eliminated. Thus, anyone can grasp the main concept quickly, even if they won’t put much thought into it.

Since it would be easy to understand the product, more people would also be interested in getting involved in trading– that even newbie traders would be willing to join CFD. This is where wild results can be enjoyed, because there will be gains and losses.

It’s also important to note that leverage is a double-edged sword in a sense that it magnifies losses, but it also amplifies the wins.

It’s Possible to Make Lots of Money Through CFD

Although it’s not advisable for a novice to invest in CFD because it need a good deal of experience in order to be successful, once you discover how to manipulate and take advantage of the market, there’s a huge possibility that you’ll be earning a lot of money through it. However, if done incorrectly, you’ll also fall dramatically. In simpler terms, those who rely on borrowing the moment they joined the market, won’t be able to enjoy a lot of success at all.